The Hip just announced an investment and marketing partnership with an upstart medical marijuana company called Newstrike.
The band says this company is “perfect for The Hip.”
The members are “significant investors” in Newstrike and will also play a role in the company’s branding efforts.
Why this company? Well…
“They’ve hired pre-eminent scientists and growers, developed large, well-structured sites and have the wherewithal and expertise to take this on,” the band said in a news release.
This comes, of course, over a year before weed will be legalized in Canada. July 1st! That’s what the plan is!
Read the full story here.